COMING SOON
DESCRIPTION
21 Hours is a technologically innovative startup created to revolutionize time management and promote a balance between personal and professional life. At the heart of its offering is a dynamic community, designed to inspire, support and connect users, creating a collaborative environment in which to share progress and successes. Through an intuitive and intelligent app, 21 Hours provides advanced tools to organize commitments, increase productivity and achieve ambitious goals. Thanks to personalized motivation features, detailed analysis and a minimalist design, the platform aims to be the reference point for those who want to transform their days, supported by a network of people with the same vision
MISSION
21 Hours' mission is to help people make the most of their time, streamlining their daily tasks and boosting their personal productivity. Through an innovative and highly personalized mobile app, we offer practical and effective tools to plan their days, achieve meaningful goals and carve out more time for themselves and their loved ones. We are committed to inspiring a positive and success-oriented mindset, providing strategic tips, motivational quotes and rewards for every milestone achieved. Our vision is to create a vibrant and interconnected community, where users can motivate each other, share experiences and grow together, becoming protagonists of a more productive and fulfilling life.
VISION
21 Hours' vision is to become the global pioneer in the revolution of time management and personal productivity. We aim to radically transform the way people live and use their time, through cutting-edge digital solutions that redefine standards and expectations.
We don't stop at the current app: we want to build a complete ecosystem of integrated technological tools, powered by artificial intelligence, that not only organize commitments, but anticipate needs, optimize decisions and promote total well-being. We imagine a future where our platform becomes a personal guide, capable of helping users maximize every moment of their day and achieve extraordinary results with ease.
Our ambition is to create a global community of innovators, dreamers and professionals, connected by technology that goes beyond simple use: an ally to live better, work smarter and achieve goals once unthinkable. With 21 Hours, time becomes your greatest advantage.
OUR STORY
It all started with a deep awareness: time, that precious and limited resource, slips away every day without leaving us enough space for what really matters. Time for our loved ones, for ourselves, to become better people than yesterday. Between work, travel, daily commitments and a few hours of well-deserved rest, it is easy to lose sight of what we truly desire.
Without a clear vision of where we want to go and without the tools to organize ourselves, we risk being trapped in a monotonous cycle, a limbo of survival where time seems to flow around us, while we remain immobile. Every day, with the same excuse of "I don't have time", we give up on improving ourselves, pursuing our dreams, or even just fully loving the people around us.
21 Hours was born from this awareness and the determination to change things. It is the answer to that sense of impotence that assails us when we realize how much time slips through our fingers. It is an invitation to take back control, to transform every moment into an opportunity, to give priority to what really matters. Because time does not wait, but we can decide to live it to the fullest.
TEAM
Behind every great idea is a great team. Leading 21 Hours is a unique combination of visionary talents and strategic partners who have believed in the project since day one:
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EMANUELE ATTIANI: CEO, Founder and creative mind behind 21 Hours, with a clear vision: to help people make the most of their time.
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RES MEDIA: One of our first supporters, who invested in our vision and supported the strategic development of the project. Thanks to their experience and trust, 21 Hours has been able to evolve into a concrete reality.
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MATTIA ESPOSITO & UP2LAB: With his expertise in business strategy and organization, he provided the necessary support to make 21 Hours not only an innovative app, but a solid project ready to grow on a global scale.
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ATLAS – Associazione Transatlantica per l’Innovazione: An organization that promotes projects, initiatives, and collaborations aimed at fostering development and innovation in a transnational context, with particular attention to strengthening the relationship between Italy and the United States. Among its flagship programs is ATLAS NEXT, dedicated to Italian startups seeking to embark on a path of expansion into the U.S. market.
PARTNERSHIPS AND AWARDS
Every milestone is a step towards the future we imagine.
We are proud of the results achieved and the collaborations that have allowed us to grow:
COLLABORATION WITH RES MEDIA: Res Media believed in our vision and helped bring 21 Hours to the forefront, thanks to strategic and operational support.
INVITATION TO THE WEB SUMMIT QATAR: A prestigious recognition that projected 21 Hours onto an international stage, giving us the opportunity to present our project to a global audience of innovators and investors.
JOURNALISTIC INTEREST: We are thrilled to announce that Il Sole 24 Ore and Unioncamere have noticed us among many startups, inviting us to their prestigious event on startups and finance and awarding us a certificate of participation! A great recognition that pushes us to aim even higher!
OFFICIAL RECOGNITION:
-21Hours has been awardedby the Italy USA Foundation as one of the 300 best Italian startups,receiving the InnovationAmerica Award. Arecognition that confirmsour revolutionary impacton productivity!
-In 2025, ATLAS recognized the value and potential of 21hours, awarding it the ATLAS NEXT 2025 Prize for Internationalization in America. This important recognition represents not only a testament of trust in the project, but also a concrete support for its growth and expansion into international markets.
-In 2025, 21hours was awarded the Best Practices Award for Innovation, promoted by Confindustria Salerno.
This recognition, among the most prestigious at the national level, confirms the value and innovative quality of the project, while at the same time offering new opportunities for visibility and growth within the entrepreneurial and technological landscape.
INVESTORS: The combination of the awards received, together with the development of the MVP and the strong market validation of the project, represented a pivotal milestone for 21hours. These achievements not only confirmed the quality, innovativeness, and growth potential of the project, but also fostered trust among investors and strategic stakeholders, paving the way for the first funding and establishing a solid foundation for future national and international expansion.
PHOTO AND MEMORIES
